✨ Our Story

From One Dream to 100+ Strong

What started as founder Olivia Barraza's vision to create inclusive cycling opportunities for Latina women has grown into Northwest Arkansas's most welcoming cycling community.

“I wanted to create the cycling community I wished I had when I first started riding, one where your background, gear, and experience level didn’t matter. What mattered was showing up and supporting each other.”
Olivia Barraza
Co-Founder & CEO
Professional team photo

Our Sponsors

Some of the local businesses that support our mission.

Our Journey

From humble beginnings to a thriving community changing lives across Northwest Arkansas.

2019

The Beginning

Olivia Barraza founded LEB with a vision to create inclusive cycling opportunities for Latina women in NWA.

2020-2021

Growing Strong

Despite challenges, our community grew from 10 to 50 members, proving the power of connection and resilience.

2019

Program Expansion

Launched Biciescuela and LatiNitas MTB Camp, formalizing our education and youth development programs.

2019

100+ Strong

Reached over 100 active members and became Northwest Arkansas's premier inclusive cycling organization.

What Drives Us Forward

Our Mission

To empower Latina women through cycling education, community building, and inclusive outdoor experiences that foster mental wellness, build confidence, and create lasting connections.

Inclusivity

Every woman, regardless of experience or background, belongs here

Cultural Pride

Celebrating our heritage while building bridges

Community First

Supporting each other on and off the bike

Empowerment

Building confidence through cycling and connection

Greenway ride
Neighborhood ride

Our Team & Board

Meet the dedicated leaders who guide our mission and support our community every day.

Operations

Olivia Barraza

CEO

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Sofia Reyes

Board President

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Anahi Burciaga

Operations Manager

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Ashley Edwards

Sponsorship & Partnership Consultant

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Instructors & Ride Leaders

Tania Cardenas

Ride Leader

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Veronica Garcia

Ride Leader

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Allie Terry

Ride Leader

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Maria Herrera

Ride Leader

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Ingrid Breban

LatiNitas Head Coach

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Gabriela Payne

LatiNitas Coach

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Samantha Acar

LatiNitas Coach

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Roxy Cano

LatiNitas Coach

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Abby Schoeppe

LatiNitas Coach

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Board Members

Robert Shawn McGrew

Vice President

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Gisela Mejia

Treasurer

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Anjelica Cazares

Board Member

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Pepe

Board Member

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"Our strength comes from the diverse perspectives and shared commitment of our board and team members, all working together to create meaningful change in our community."

Our Impact by the Numbers

Six years of building community, changing lives, and proving that cycling truly is for everyone.

100+
Active Members
6
Years Strong
50+
Girls in MTB Camp
200+
Women Educated

Ready to Be Part of Our Story?

Whether you're just starting your cycling journey or looking for a community that celebrates you, Latinas en Bici is here for you. Come as you are—you already belong.